““The end does not justify the means” is just consequentialist reasoning at one meta-level up. If a human starts thinking on the object level that the end justifies the means, this has awful consequences given our untrustworthy brains; therefore a human shouldn’t think this way. But it is all still ultimately consequentialism. It’s just reflective consequentialism, for beings who know that their moment-by-moment decisions are made by untrusted hardware.” (Eliezer Yudkowsky, Rationality)
Relevant for Consequentialist thinking is already common