Disney Parks
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One can see this especially in Disney Parks where a lot of artistry can go into the design of the experience, but thrills are considered a part of the experience being created. Film and other media do this as well.
I can experience Disney Parks as someone thinking about the creation and experience of the parks, or simply as a visitor that takes the environment more at face value. Both perspectives can be enjoyable in different ways.
Besides Disney Parks, theming with the goal of immersion and escape can be seen in a lot of venues with varying degrees of quality.