nasreddin's wagon of rugs and oddities

2024

a concept design for a whimsical interactive shopping and storytelling themed entertainment experience

Thinking about the underutilized back of the Morocco pavilion in EPCOT, Nasreddin’s wagon of rugs and oddities centers around the silly and whimsical Middle Eastern folk character Nasreddin Hodja.

While ostensibly here to sell you a rug, he seems to get distracted with the many stories he has to tell. And there’s something strange about the wagon itself, where are all those sounds coming from? What does that lever do?

The experience is inspired by Ollivander’s Wand Shop at Universal, and the kind of time-boxed narrative entertainment experience that provides.